Survey reveals how straightforward Yorkshire folk are

5th March 2013

The Hastings Direct Refreshingly Straightforward Survey has revealed that Yorkshire folk believe that money saving guru Martin Lewis tops the polls of stars who tell it like it is, closely followed by the Jeremys — Clarkson and Paxman.

Whilst car insurance proved to be the most straightforward insurance to buy according to the independent poll commissioned by insurance broker Hastings Direct, its survey results also reveal how straightforward Yorkshire folk can be.

Looking to date in Yorkshire — beware!

The good folk of Doncaster, Harrogate and Leeds are most likely to give you fake contact details; whilst Scarborough, Sheffield and Rotherham residents top poll as the Yorkshire folk most likely to fail to mention they are married or in a long term relationship!

Meanwhile more than a third of adults in Sheffield, Calderdale and Leeds are happy to arrange a meeting with absolutely no intention of ever turning up!

When asked:

  • More than one in five Wakefield, Harrogate and Craven folk are most likely to lie about their age.
  • Scarborough, Rotherham and Bradford parents are most likely to forget to mention exactly how many children they have and one in ten of Rotherham parents will shave a few years of their kids' ages.
  • More than one in five Leeds and Wakefield workers will inflate their salaries.
  • Doncaster, Leeds and Craven residents are most likely to shave a few pounds off their actual weight.
  • Over a third of Barnsley and Scarborough residents topped the poll as having told someone they have bad breath, whilst Doncaster and York residents have tackled the issue of body odour — and the women were twice as likely as the men to tackle these smelly issues.

And in response to the age old question "Does my bum look big in this?" — and we all know that it does — nearly one in five men (18%) will blame the colour and ask if a refund is possible, whilst nearly half (45%) will try and change the subject whilst over a third (35%) will "chicken out" and say it looks fine.

When asked to vote for their most straightforward — tell it like it is — celebrity, the top ten are:

  1. Martin Lewis
  2. Jeremy Clarkson
  3. Jeremy Paxman
  4. Ann Robinson
  5. Jeremy Kyle
  6. Janet Street Porter
  7. Simon Cowell
  8. Gordon Ramsay
  9. Piers Morgan
  10. Graeme Norton

Technical note

The Hastings Direct Refreshingly Straightforward Survey was managed by independent market research company Survey Shack. 1200 Britons responded to the online survey from Barnsley, Bradford, Calderdale, Craven, Doncaster, Harrogate, Leeds, Rotherham, Scarborough, Sheffield, Wakefield and York which ran from 15th–25th February 2013.

Other survey results revealed:

  • Nearly half of Bradford residents (49%) have eaten something they dislike at a dinner party, rather than offend the host.
  • 65% of Doncaster residents have re-gifted a present — closely followed by 56% of Barnsley and Sheffield residents.
  • Less than one in ten of all Yorkshire residents were prepared to come clean and admit to their boss they had overslept and would be late for work — Craven workers were most likely to stay in bed and skip work completely whilst Harrogate folk lied and blamed others.
  • Leeds and Sheffield workers are the most likely to beef up their CVs with extra roles and responsibilities.

Women voted Martin Lewis, Jeremy Clarkson, Jeremy Kyle, Ann Robinson and Simon Cowell as their top five tell it like it is celebrities.

Men voted for Jeremy Clarkson, Martin Lewis, Jeremy Paxman, Gordon Ramsay and Janet Street Porter as their top five celebrities.

The full voting results were:

  1. Martin Lewis
  2. Jeremy Clarkson
  3. Jeremy Paxman
  4. Ann Robinson
  5. Jeremy Kyle
  6. Janet Street Porter
  7. Simon Cowell
  8. Gordon Ramsay
  9. Piers Morgan
  10. Graeme Norton
  11. Jonathan Ross
  12. Joan Rivers
  13. Oprah Winfrey
  14. Carol Vorderman
  15. Madonna
  16. Bethenny Frankel

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